Structure Of A Trade Mission
A trade mission typically involves:
- Market analysis to identify the most advantageous trading opportunities.
- Identification of foreign partners, buyers, agents and/or distributors.
- A pre-mission briefing.
- Arrangement of 1:1 business/prospect meetings by the Council for attendees.
- Welcome briefing held upon arrival in the destination country.
- In-country seminars on export/import procedures, partnership
options, market opportunities, methods of payments, distribution
practices and latest trends.
- A meet and greet between mission attendees and foreign prospects (group presentations / 30 minute presentations by each attendee to a larger audience).
- Pre-arranged 1:1 meetings with attendees and their pre-arranged prospects (anywhere from 10-20 depending on the length of the mission).
- City tour(s).
- Business site tour(s) – (where applicable).
- End of mission group dinner.
- Follow-up with prospects.
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