Saturday, October 27, 2018

Structure Of A Trade Mission

A trade mission typically involves: 

  • Market analysis to identify the most advantageous trading opportunities.
  • Identification of foreign partners, buyers, agents and/or distributors.
  • A pre-mission briefing.
  • Arrangement of 1:1 business/prospect meetings by the Council for attendees.
  • Welcome briefing held upon arrival in the destination country.
  • In-country seminars on export/import procedures, partnership options, market opportunities, methods of payments, distribution practices and latest trends.
  • A meet and greet between mission attendees and foreign prospects  (group presentations / 30 minute presentations by each attendee to a larger audience).
  • Pre-arranged 1:1 meetings with attendees and their pre-arranged prospects (anywhere from 10-20 depending on the length of the mission).
  • City tour(s).
  • Business site tour(s) – (where applicable).
  • End of mission group dinner.
  • Follow-up with prospects.

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